Going Green

Friday, October 19, 2007

Market Information

We take our market information system and level of communications for granted. This story from Afghanistan helps to put into perspective the value of that flow of information to the marketplace.

FAO helps Afghan farmers tune in to better incomes

Herat, Afghanistan – Two evenings a week, village farmer Ghulam Mostafa crouches next to his small transistor radio and listens carefully. Over the next few minutes he learns where he can get the best prices for his wheat, chickpeas and onions.

“If I don’t listen to the radio, I don’t know the prices in neighbouring provinces," he says. "One time I heard that each kilogram of onions was worth five to six Afghanis in Herat market but twelve to fifteen Afghanis in Kandahar; so five friends and I rented a truck and went to Kandahar to get a higher price.

"This simple success story is being...(complete story here).

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